McDaniels Marketing is proud to announce that Cheryl Neumann, an accredited business development professional with 12 years’ sales experience, has joined its staff as an account executive responsible for acquiring new business for all divisions of the company. One of her major priorities will be matching the services provided by McDaniels Interactive to businesses and organizations that need to step up their online strategies.

“Cheryl has many skills that will be an asset to our team,” Randall McDaniels, president and CEO, said. “She has a great record of increasing profits and expertise in developing and managing long-term relationships through excellent customer service and follow-through. She also brings experience in working in a variety of corporate cultures as a creative problem solver with a can-do attitude.”

A graduate of University of Illinois at Urbana-Champaign, Neumann holds a bachelor’s degree in business administration. Prior to joining the McDaniels team, she worked with Numero Publishing as a marketing/sales director in Peoria, where she increased the existing client base by 20 percent and improved sales revenue by 200 percent. She has also worked with a variety of other companies, including MTCO Communications in Peoria (executive project consultant) and Cincinnati Bell in Mishawaka and South Bend, Ind. (senior account manager/senior account executive).

“I am looking forward to helping businesses discover innovative, creative solutions for achieving their marketing and communications goals,” Neumann said. “With the talents of a high-energy, creative team like McDaniels Marketing, implementing strategic growth opportunities for our core industry segments will be both exciting and invigorating.”